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http://mashable.com/2012/07/22/jack-daniels-trademark-letter/

I can’t expand on the legal points as it’s US copyright law*, but I thought this deserved a re-post as it’s a nice example of a big company protecting its copyright position without going down the viciously litigious route!

* The UK equivilent to a Cease and Desist letter is the very boringly named “letter of Claim” or “letter before action”. I prefer “Cease and Desist” as it has a nice historical ring to it!

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